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The program was complemented by a variety of digital, event and social activations.

Playboy and Showtime joined forces for a custom marketing program designed to drive awareness and social chatter around the Season 1 premiere of DICE.

Playboy teamed up with Dodge for a 360-degree program designed to drive maximum awareness for the brand’s car models through presence at Playboy’s high-profile Super Bowl Party, complemented by a high-impact print execution and digital campaign.

It’s far too complex, scary and difficult for mere mortals – so let’s bridge the gap by asking both men and women what doesn’t work when it comes to online dating Dating has gone digital.

Once considered a realm inhabited only by the socially awkward, online dating is now just another tool in the toolbox, no matter whether you’re looking for a hook-up or your soulmate.....

To get some insight into what women go through on these dating websites, I pulled aside one of my family members who I knew had spent some time on these sites looking for her future spouse.

By the time of this interview, she had already given up and moved on, finally discovering her future husband while visiting old friends at her alma mater. Ryan (RD): What year did you sign up with an online dating website and how long did you keep your account? RD: What were the majority of messages that you received from guys like? I got some commenting on my picture telling me how “hot” I was…how “good” I looked.

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